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FRANCHISE CONSULTING

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Franchising is the practice of using another firm’s successful business model. The word ‘franchise’ is of Anglo-French derivation – from franc – meaning free. For the franchisor, the franchise is an alternative to building ‘chain stores’ to distribute goods that avoids the investments and liability of a chain. The franchisor’s success depends on the success of the franchisees. The franchisee is said to have a greater incentive than a direct employee because he or she has a direct stake in the business.

Why Franchise Model? :

1. Franchising is an modern way of expanding business, offering the franchisee the right to utilize the franchisor’s brand (Name, logo, trademark) to engage in the process of Selling or distributing, the goods or services under the operating format prescribed by the franchisor.

2. In the present era of shrinking boundaries, scarce resources & increasing cost of capital, franchising is the SMART way of expanding beyond territories of influence

3. It’s an Inclusive business model of value creation across the business cycle, a win-win solution for the stakeholders involved.

4. Franchising is the Point of Inflexion for businesses/economy exhausting of capital resources

The team:

1. Expertise of a sophisticated team of Academicians, Operational experts & Attorneys with a regional exposure of over 40 years in Gulf. Offering hands on experience –

2. Proud in sharing success stories of consulting & development of regional brands

3. Insightful in gaining connect to the Cultural Integration & Local customization, a mandate to unleash a brand’s potential in Gulf

4. Strategic Outlook in spotting emerging business sectors, evolving consumption patterns & tapping the market potential

5. Humble in acknowledging Value creation to ever stakeholder involved among our projects

The Advantages of Franchising:

Franchisor:

  1. Opportunity to expand  beyond geography of Influence
  2. Business Growth unrestricted to Capital, Human resource & Control
  3. Potential of an Entrepreneur led business unit
  4. Royalty of sharing the brand equity

Franchisee:

  1. Advantage of owning an successful brand
  2. Faster ROI over a new brand development
  3. Assisted Training & Development by the franchisor
  4. Leverage the marketing campaigns designed by the brand

Services:

  1. Acquire a Franchise:
  •   Understand the Individual motive & Outlook in owning a franchise
  •   Evaluate Risk Appetite, financial competence & offer synergistic solutions
  •   Showcase opportunities – sector & region wise for an optimal investment
  •   Suggest unbiased options complementing business potential & Individual priorities
  1. Investor Allocation:
  • Offer a platform for International brands to represent Inclination for Gulf
  • Promote Franchise brands across sections of Gulf media, events & web
  • Consult brands in synchronizing ways to connect locally, integrating with local culture, consumption pattern, emerging trends & Expert opinion of favorable zones of influence
  • Exclusive Partnership for Franchise development in Gulf region
  • Connect Investor outlook complimenting with Brand Essence to create self sustainable ventures
  • Facilitate the project legalities & formats until project execution
  1. Franchise Existing Business:
  • Consult the business in gaining insight of Management Outlook & Strategy
  • Analyze the Brand Equity & Market dynamics to evaluate growth factors
  • Evaluate the Franchise ability of existing business operations
  • Integrate Business functions by enhancing its core competence
  • Develop a lean Franchise structure preferably through multi formats
  • Identify potential franchisees & chalk a geographical expansion plan
  • Collaborate & Promote exclusively for Gulf expansion
  • Execute & synergize Brand consistency among the franchise network